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This edition: The Summer Blockbuster

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Episode Details

In the 1970s Hollywood escaped slow financial ruin with the emergence of the summer Blockbuster from the genius of such directors as Francis Ford Coppola, Steven Spielberg and George Lucas. Program one shows how this idea not only redefined the business of Hollywood, but led to one of Hollywood's greatest financial marvels - the franchise. The Tent Pole. (1972 - Francis Ford Coppola Redefines Hollywood; 1975 - Steven Spielberg Launches the Summer Blockbuster; 1977 - George Lucas Establishes 'The Franchise'; 2012 - The Franchise Event Film)